In this episode, Barbara Fitzgerald is in conversation with Emily Carlson, a wine buyer and sommelier based in Healdsburg, California. Together, they explore how digital platforms are reshaping wine sales, how producers can choose the right e-commerce partners, and why storytelling plays a crucial role in building lasting connections with consumers at scale.
There’s a reason Napa Valley and Sonoma County have become two of the world’s most celebrated homes for Cabernet Sauvignon.In Napa, warm days and cool nights...
For wineries and other producers, a vintage date can communicate important information about a product’s agricultural origins. Wine consumers are accustomed to seeing a year on a bottle and understanding it as an indication of the year in which the grapes were...
Zero Sugar “Better-for-You” Wine Brand Builds on Strong Retail Support and Expanded Distribution August 27, 2026 (Salinas, CA) — Scheid Family Wines is building strong momentum in Florida with Sunny [...]
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