Statewide campaign urges support for independent wineries amid shifting consumer trends and economic headwinds. July 30, 2025 (Sacramento, CA) — This August, Family Winemakers of California proudly launches Family Winemakers Month, a statewide […]
🎧The #1 Most Important Question to Ask Consumers
Seth Waite of Schaefer unpacks buyer psychology — why demographic data misleads CPG brands and what behavioral signals actually drive shopper purchase. Tune in.



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