Distinctive Brand Names Pay off for Wine Producers, Study Finds: In a sea of thousands of Bordeaux wines, UChicago Law analysis offers rare evidence for what trademarks are really worth…
Afternoon Brief, August 28
AJEV Study Weighs the Economics of Adapting Winegrape Production to Extreme Heat: New research finds no single right answer: staying the course, investing in shade technology and switching cultivars each pay off best under different heat scenarios...
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