Jennifer Williams joins Jim to talk about her work as a contract winemaker, leading Arrow & Branch and co-owning Zeitgeist Cellars with her husband, Mark Porembsky. They dig into the design and philosophy of the new Arrow & Branch custom crush facility in Oak Knoll—its flexible tank mix, “white glove” service model, and how it’s built to handle challenging vintages and a range of client brands. Jennifer explains the stylistic goals and vineyard sourcing for Zeitgeist, including heritage whites like Chenin Blanc and Trousseau Gris, and a Cabernet Franc program that uses barrel fermentation and moderate maceration to shape tannins. Along the way they get into pick-date decisions and herbaceous character in Cabernet Franc, managing slow malolactic fermentations, the realities of custom crush pricing and client expectations, and how small Napa brands are navigating a tougher wine market through relationships, thoughtful growth, and authentic visitor experiences. Resources from this Episode Arrow & Branch Zeitgeist Cellars   This podcast is sponsored by InnoVint. Wineries of all sizes rely on InnoVint’s winery operating system to optimize vineyard tracking, manage wine production processes, automate compliance reporting, track costs seamlessly, and make data-driven decisions. The best part? The software is intuitive, easy to use, and mobile and offline friendly! And with the highest-rated customer service in the industry, you’re guaranteed to have a smooth transition, even right before harvest. Learn more: innovint.us Get a demo: innovint.us/request-a-demo/ Join our free winemaking community: innovint.us/join-the-punchdown/     Check out the Fundamentals of Winemaking Made Easy video course   The Inside Winemaking Podcast on iTunes Now on Spotify And Amazon Music