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How a restaurant's dining style and list design affect pricing options

How a winery can successfully adapt to the needs of the virtual wine consumer

How a little-known winery, in a little-known winemaking village in Italy was able to utilize marketing knowledge and experience as a means to identify an opportunity during a crisis.

Manual winemaking is both "Art and Science." Historically, manual agriculture does not produce efficient results, and it is costly. Precision grape farming using AI can potentially deliver superior results.

As technology permeates every aspect of our lives, even this ancient craft of winemaking is not immune to Artificial Intelligence (AI); a game-changer reshaping winemaking's art and science.

This study explores key determinants affecting the price per bottle of wine and expert ratings within the Italian wine market. Specific certifications can predict notable increases, and expert evaluations.

A study of the desire to appear knowledgeable in social settings. An exploratory survey examined phonetic guides' impact on respondents’ choice of wine off a menu.

Call for Papers

A study of Green Intellectual Capital impact within viticulture enterprises to achieve Sustainable Development Goals. The findings underscore a perpetual endeavor to enhance environmental acumen through eco-friendly procedural innovations